The Quality of Service (QoS) studies were carried out by the Pakistan Telecommunication Authority (PTA) throughout 19 cities in the provinces of Punjab, Khyber Pakhtunkhwa, Sindh, Balochistan, as well as in the Islamabad Capital Territory. The objective of these surveys was to assess the performance and quality of services provided by Cellular Mobile Operators (CMOs) to their consumers.
During the survey, the evaluation of mobile network coverage and the quality-of-service key performance indicators (KPIs) for voice, SMS, and mobile broadband were conducted in compliance with the Next Generation Mobile Service (NGMS) licenses and the Cellular Mobile Network Quality of Service (QoS) Regulations of 2021. This evaluation was carried out using an advanced automated QoS Monitoring and benchmarking Tool. The drive test teams have carefully chosen survey routes that encompass primary roads, service roads, and a significant portion of sectors/colonies within the examined locations. The ranking of Chief Marketing Officers (CMOs) in terms of mobile network coverage and voice services in surveyed cities has been determined based on the compliance level of each Key Performance Indicator (KPI) against the thresholds specified in the relevant licenses and Quality of Service (QoS) Regulations. The CMOs have been assigned positions ranging from 1st to 4th based on their degree of compliance. In the Mobile Broadband Speed segment, the ranking is determined based on criteria such as the highest data download and upload speed, network latency, and webpage loading time.
The findings of the survey indicate that Chief Marketing Officers (CMOs) demonstrate a high level of compliance in terms of upload and download speed. However, there is evidence of progress in addressing issues related to network latency and webpage loading time when compared to previous surveys. Furthermore, it has been observed that certain Key Performance Indicators (KPIs) related to voice services have fallen below the authorized threshold in select regions. The operators have been provided with essential instructions to implement corrective steps in order to enhance the service quality to meet the required requirements. The survey findings can be seen on the official website of the Pakistan Telecommunication Authority (PTA) at the following URL: https://pta.gov.pk/en/consumer-support/qos-survey/qos-survey.
The field teams of the PTA are actively engaged in conducting service quality monitoring activities in order to encourage mobile operators to improve the quality of their mobile services and promote a competitive environment among them.