
Sony has officially joined the growing list of smartphone manufacturers cutting back on box contents. According to Android Authority’s October 6 report, the new Xperia 10 VII arrives without a wall charger and — for the first time — without a USB-C charging cable.
A Reddit user, @Brick_Fish, shared the surprise on r/LinusTechTips after buying the phone for his mother:
“Buying a data cable separately is definitely more environmentally friendly,”
he joked.
This small omission signals a big change in how tech brands think about sustainability, packaging, and cost.
A Minimalist Trend Sparked by Apple
The shift began with Apple’s iPhone 12 in 2020, when the company removed wall chargers from its boxes. Apple claimed most users already owned USB chargers, and removing them would cut down on electronic waste and packaging.
Soon, Samsung, Xiaomi, and other Android brands followed, though they typically kept the cable.
Now, Sony’s Xperia 10 VII takes this idea to the next level — it’s one of the first major phones to exclude both accessories entirely.
Why Sony (and Others) Are Doing This
With USB-C now the global standard, users often have multiple cables at home. By removing them from packaging, manufacturers can:
✅ Reduce e-waste and carbon emissions.
✅ Lower production and shipping costs.
✅ Streamline packaging for smaller, lighter boxes.
According to Android Authority, this decision is likely driven by both environmental goals and cost optimization — a dual benefit that could inspire other brands to follow suit.
What It Means for Consumers
While some buyers may be frustrated, the trend reflects a new normal in tech packaging: less clutter, more sustainability.
Over the next few years, experts predict that flagship phones might arrive with only the essentials — the phone itself and documentation — pushing users to reuse existing accessories.
The future of smartphones might just be “Bring Your Own Cable.”
Key Takeaways
Sony’s Xperia 10 VII removes both charger and cable.
Follows Apple’s 2020 eco-trend of reducing box contents.
Aims to cut e-waste and manufacturing costs.
Marks a step toward minimalist, environmentally friendly packaging.
FAQ Sony Xperia 10 VII Ships Without USB-C Cable
1. Why doesn’t the Sony Xperia 10 VII come with a USB-C cable?
Sony removed the USB-C cable from the Xperia 10 VII box to reduce electronic waste, packaging size, and production costs. Since most users already own compatible USB-C cables, the company believes eliminating the cable supports a more sustainable and eco-friendly product strategy.
2. Which was the first smartphone to stop including a charger?
The trend began in 2020 when Apple launched the iPhone 12 without a wall charger. Apple claimed this decision would cut down on carbon emissions and packaging materials. Since then, other brands such as Samsung, Xiaomi, and now Sony have adopted similar eco-policies.
3. What does Sony’s cable-free packaging mean for consumers?
Consumers may need to buy a separate USB-C cable if they don’t already own one, but the approach encourages reuse of existing accessories and supports environmental sustainability. It’s also a step toward more minimalist smartphone packaging across the industry.
4. Will future Sony phones also ship without cables or chargers?
While Sony hasn’t officially confirmed it, analysts expect more Sony Xperia models and other flagship smartphones to follow this trend. The combination of eco-initiatives and cost-efficiency is likely to make “bring your own cable” packaging the new normal.
5. Does removing chargers and cables really help the environment?
Yes — removing accessories reduces e-waste, plastic consumption, and carbon emissions from manufacturing and shipping. However, experts note that the true environmental benefit depends on users reusing their existing chargers and cables rather than purchasing new ones.


